Connect an existing AI agent to WhatsApp for two-way customer conversations without building and maintaining the webhook, context, and reply-delivery layer yourself.

Victor Yakubu

Aug 10, 2026How to

Build vs buy notification infrastructure, honestly (and why AI coding made it worse)

Notifications look like a weekend project. The pain is maintenance, not v1. A build-vs-buy framework, TCO model, and where AI coding tilts the math.

Victor Yakubu

Jun 14, 2026Case study

The missing layer between agents and people

The real work is everything that makes the conversation feel human. Why we're building ACI, and why we're doing it in the open.

Dima Grossman

Jun 14, 2026Case study

Agents can think. Now they can talk.

The hardest part of shipping an AI agent isn't building it. It's getting it in front of the people it works for.

Tomer Barnea

Apr 21, 2026Announcement

How to use the Novu MCP server

Connect Cursor, VS Code, Claude Code, ChatGPT, Claude Desktop, Codex, and other MCP clients to Novu, then manage workflows, subscribers, integrations, and delivery activity with natural-language prompts.

Emil Pearce

Apr 9, 2026Product updates

Code Steps: write any notification logic in TypeScript, for any channel

Every notification step - email, SMS, push, chat, in-app - can now be managed as TypeScript in your codebase. One CLI command to deploy, dashboard controls for your team.

Emil Pearce

Mar 28, 2025Announcement

Novu Pro tier – From Builders, For Builders

We’re introducing Novu Pro, a new pricing tier designed for developers who need more flexibility, more scale, and more control.

Dima Grossman

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