Turn every notification into
a conversation
Your product sends a notification. The user has a question, but no-reply makes it a dead end. Assign an agent to the workflow, and every notification becomes the start of a real conversation.
Move from notification
to conversation
Define the message and delivery logic once. Trigger the notification to the subscriber, and allow them to directly respond and converse with the agent.

Trigger from your app
Call the workflow by name with a recipient and payload.
Run the workflow
Novu applies the message, timing, and delivery logic defined once.
Deliver across channels
Send notifications through the configured channels from the same trigger.
One toggle on the workflow.
The reply does the rest.
No inbound webhook, reply parser, or context store needed. Novu matches
the reply, loads the original payload, and passes it to your agent.

Assign an agent to the workflow
In the workflow editor, flip Send & reply via agent and pick the agent. Its messages now go out on the agent’s own connected channels, and replies route straight back to it.
Set up workflow
The user just replies
On the channel they are already on: Slack, WhatsApp, iMessage, Telegram, Microsoft Teams, or email. Novu matches the reply back by reply-to token, thread, or quoted message. No app, no portal, no “click here to respond”.
Customize reply
Your agent already has the context
The conversation is hydrated once with the original notification. Custom Code agents read a typed ctx.notification. Managed Agents get the same context injected for them. No re-fetch, no “please provide your order number”.
Set agent context
And the conversation
keeps going
The reply is not a one-off. The user keeps talking, the agent keeps answering on the same thread, with the whole history in hand. It stays a live conversation for as long as they need, not a ticket that closes.
See it in action
Watch an email notification turn into a conversation with an agent that already
knows the context.
We never run your brain. Novu provides Agent Communication Infrastructure (ACI) for real, two-way conversations between your agents and users across the channels they already use.
- MCP
Agents use tools
Give agents access to APIs, tools, and data so they can take action.
- A2A
Agents work together
Coordinate and collaborate with other agents across systems and workflows.
- ACI
Agents talk to people
Hold real, two-way conversations across the channels your users already use.
Stop sending mail no one can answer
Assign an agent to a workflow and turn every notification into a conversation your users can actually reply to.
